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Getting Your Movie Greenlit

p3 update _350It’s time to get your movie greenlit. You have a polished screenplay and you’ve just sat down with the gatekeepers: studio execs. The opening of their big gate can lead to big audiences and bigger rewards. You want them to go forward with the movie — your movie — and all eyes are on you. You’re tense and fear the one wrong remark that will sabotage the meeting. This is crunch time.

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Extreme Filming in the Himalayas

 

 
pad-yatra-6_smDedicated filmmakers will stop at nothing to tell their story, especially if it brings attention to topics that are of significant importance. Such is the case for Los Angeles-based Writer/Director/Producer Wendy J.N. Lee, who shines a spotlight on the environmental issues that have plagued the Himalayas. Lee has an MFA in Film Production from USC School of Cinematic Arts, and she has volunteered to assist non-profit organizations in the Himalayas, where she became aware of the rise in plastic waste. With no viable recycling or trash disposal system in the area, there was a sudden peak in polluted and poisoned water sources along the glacial melting routes, which provides fresh water for half of the world’s population.
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Reality TV: Technology Drives the Popular Genre

When it comes to reality TV production, what we don’t know won’t hurt us. So say the networks behind the myriad of reality television shows populating our airwaves for the last decade. But P3 has recently taken a look behind the scenes of reality TV, and what we found is pretty interesting. Directors and cinematographers at Bravo TV now reveal the technology, gear, crew power and techniques they need to bring today’s top reality shows to life.

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The ATTO ExpressSAS R680 RAID Adapter

To effectively edit high-end HD projects you’ll need a RAID, which is just a bunch of hard drives working together to deal with the huge amounts of video data that are being manipulated. And if you’re editing DV at 25Mbits/sec, you’ll have no worries as 25Mb divided by 8 bits per byte equals only a bit over 3MB/sec, which any hard drive can handle. But there’s a problem when you work with larger formats, like the one recorded on Blackmagic Design’s HyperDeck Shuttle. The full, uncompressed 10-bit recording rate of 1264Mb/sec or 158MB/sec is more than any regular hard drive is going to be able to handle. An SSD can deal with the speeds, but who can afford to own terabytes of SSDs? What you are left with is SATA and SAS drive RAID arrays to process all of your data.

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Color Correcting with Technicolor’s Dave Cole

Technicolor Senior Digital Colorist Dave Cole is known for his expertise on a long list of major film releases, including Warrior, Act of Valor, TRON: Legacy, The Ides of March and the Alvin and the Chipmunks trilogy. P3 recently spoke with Cole about the impact of digital cameras, the importance of having a colorist involved early in the production process, and how working effectively requires the support of a good team.

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Tiffen Releases New Editing APPS

The Tiffen Company is taking its 70 years of experience manufacturing photographic filters, lens accessories, software, and camera accessories for the consumer/professional imaging and the motion picture and broadcast television industries and bringing it into the new age by creating editing apps. Tiffen Photo fx and Tiffen Photo fx Ultra enhance social media support for Facebook, Flickr, Instagram, Twitter, Tumblr, the Sincerely Ship & Print service as well as Email, Print, Copy, and Open In.

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NewTek Unveils LightWave 11

 

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NewTek a leader in 3D animation announced today a powerful new version of it's Emmy Emmy® Award-winning, professional 3D modeling, animation, and rendering software LightWave™ 11. LightWave 11 fits into any studio pipeline seamlessly, offering support for Autodesk Geometry Cache and FBX, including pixel-perfect camera matching with Autodesk Maya cameras. It also supports the Unity game engine and Pixologic GoZ ZBrush workflow, making it ideal for all production environments, including smaller specialized studios and individual artists.

 

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HD Camera Rentals is Now Radiant Images

HD Camera Rentals, known as a successful L.A.-based rental house and digital cinema innovator, has recently changed its name to Radiant Images and has expanded its facility located at 4125 West Jefferson Boulevard in Los Angeles, Calif.
 
 
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Crewing Calls

It’s been said directing films, commercials, TV shows and industrials is like commanding a small army.

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Claudio Miranda, ASC on Shooting Oblivion

oblivion_smWinner of the 2013 Academy Award for Best Cinematography on Ang Lee’s Life of Pi, Cinematographer Claudio Miranda, ASC recently attended the NAB Show in Las Vegas, Nev. to discuss the breakthrough technology he used on the upcoming sci-fi epic Oblivion, starring Tom Cruise and Morgan Freeman. The DP appeared at a Sony press conference and did a panel discussion moderated by Cinematographer and Film and Digital Times Publisher/Editor Jon Fauer, ASC.
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