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Production

Hollywood Production House Raises $220.5 Million for Chinese Studio

This announcement about another Hollywood-China deal was just posted to the Hong Kong Stock Exchange website in the past hour.

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Captain America: The First Avenger Captured with Canon EOS 5D Mark ll

captian-america_web-story_v2It was announced from Canon U.S.A. that Captain America: The First Avenger, used Canon EOS 5D Mark II Digital SLR cameras to capture many of the movie’s action shots.  Throughout the super hero action picture, the 5D Mark II was used to shoot motion sequences that were seamlessly integrated with the production’s 35mm film footage.

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Capturing 3D Storm Footage

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Choosing a profession is a decision we all have to make at some point in our adult life. For Martin Lisius, the choice was easy. He became a cinematographer and producer of programming that covers severe weather, including thunderstorms, stormy seas, blizzards and chasing the mother of all natural disasters: tornados. And after shooting these events, he sells the footage to production companies where it can be used in their film projects.

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B&M Lighting and Universal Studios Partner on MAC Tech LED Lighting

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B&M Lighting and Universal Studios announce a brand new lighting product, Mac Tech LED. Using specially developed LED lighting tube technology, B&M Lighting has created four product lines that use 30% to 70% less power than conventional lighting, offer consistent color temperatures at both daylight and tungsten and are lightweight for easy load-in and strike. Universal Studios Set Lighting is the exclusive rental agent.

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Fletcher Camera & Lenses’ Detroit office Welcomes Eric Arndt

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For the past two years Eric Arndt has been part of Fletcher Camera & Lenses’ Chicago and is now transitioning to Fletcher’s Michigan offices to lead the marketing efforts for that operation.

“Continuing to build our Detroit operation (opened in 2008) is a top priority for us,” says Zoe Borys, General Manager of Fletcher Camera & Lenses’ rental division. “Although the Michigan film incentive is currently being reviewed, we are committed to growing and supporting the day-to-day commercial and corporate business in Detroit.  It’s our goal to invest long-term in this market, providing the latest equipment, technology and educational resources to the area.”  

Says Arndt, “Fletcher Camera & Lenses is like family to me, and I’m proud to work with a company whose name is so well-known and respected in our industry. They’ve given me a great opportunity to nurture the active film and commercial community in Michigan – a state that I think has a very bright future in this space.”

Ardnt joins Fletcher Detroit's long-time film rental house veteran, Steven Oatley and part-timer Devin Laster in running the Michigan office. Recent inventory additions include Arri ALEXA and Sony F3 cameras with RED Epics coming soon; RedRock Micro DSLR rigs; and additional Angenieux Optimo Zoom lenses. "This office is committed to continue Fletcher's national reputation of hosting regular educational events for the crew as well as producers," explains Arndt.

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