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3ality Digital Acquires Element Technica

3ality Digital, a leading innovator of S3D production technology for the entertainment industry, has acquired Element Technica, a company long-known for its manufacturing expertise, accessories and mechanical engineering of motorized S3D camera rigs. 3ality Digital gains an in-house manufacturing and design capability and the opportunity to further expand its R&D infrastructure. The newly named 3ality Technica will provide the combined assets of both companies and product lines and will be located in 3ality Digital’s expanded headquarters in Burbank, Calif.

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Technicolor Launches ShareVue™ Dailies Solution

Technicolor launches its next-generation dailies solution that facilitates and greatly enhances the viewing of dailies content on desktop, laptop and mobile device including iPad and Android tablets.

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CineBags 2011 CB-25B Revolution Backpack

 

Los Angeles based bag manufacturer CineBags is proud to introduce our new CB-25B RevolutionBackpack. Designed with the tools of todays camera owner in mind, the new CB-25B Revolution
Backpack securely transports and protects most medium sized HD Cameras as well as the latestDSLR rig with accessories..
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Don Morgan ASC Chooses Schneider for TVLand Series Retired at 35

Schneider Optics announces that Emmy-winning cinematographer Donald A. Morgan ASC has chosen Schneider’s Classic Soft filters for the new TVLand series, Retired at 35, starring George Segal and Jessica Walter.

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Innovative Additions for DSLRs

InovativeGear_SonyPMWWithout a doubt, DSLR cameras have had a revolutionary impact on production technology and technique in a very short time. This is especially true for those involved in indie features, TV dramas, music videos and commercials. While the RED camera and its promised kid sister, the SCARLET, launched this bold new genre just a few years ago, DSLRs have since taken it to a new level.

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