Createasphere Expo 2012Written by staff
Last November, Createasphere Entertainment Technology Expo provided an opportunity for entertainment industry techs to learn from experts about the changing digital workflow environment and the next wave of production. Held at the Burbank Marriott, Createasphere premiered the Digital Process Workflow Lab which gives an in-depth look at the latest evolution of media asset in the production process. The Lab offers solutions to the challenges of secure data handling and large data storage requirements along with accurate color and metadata challenges. The Expo also offered an intensive Post Production Master Class (PPMC) focusing on evolving postproduction processes and technologies. Industry experts discussed trends and future expectations for the professional post community. The exhibit area offered attendees an up-close look at the latest products and solutions from many leading manufacturers and retailers. And a highlight of this year’s event was a conversation with Cinematographer Peter Deming, ASC, who discussed his work on Director Sam Raimi’s cult classic Evil Dead II and Walt Disney Studios’ highly anticipated Oz: The Great and Powerful (slated for a March 2013 release).